In India, millions of people struggle with hair fall, dryness, and skin irritation caused by hard water, chlorine, rust, and other hidden contaminants. While shampoos and skincare products often treat the symptoms, the root cause—water quality—remains overlooked. Care Dale, co‑founded by Roshni Kar and Duhita Wani, is changing that narrative. Their brand is built on the belief that true care begins with the water we use every day.

👤 The Founders – Roshni Kar & Duhita Wani

Two passionate entrepreneurs, Roshni Kar and Duhita Wani, founded Care Dale with a mission to make science‑driven, eco‑friendly solutions accessible to Indian households.

• Roshni Kar brings a vision of consumer wellness and sustainability, ensuring that Care Dale products are not only effective but also environmentally responsible.
• Duhita Wani focuses on innovation and product development, leading the brand’s efforts to design filters and cartridges that are safe, easy to use, and scientifically tested.

Together, they embody a philosophy of “Led by Science, Not Hype”, positioning Care Dale as a brand that educates consumers while solving real problems.

⚙️ What Care Dale Offers

Care Dale specializes in shower filters and cartridges designed to protect hair and skin from harmful water contaminants.

Key Benefits

• 90% Protection: Shields against chlorine, hard water salts, rust, and sediments.
• Eco‑Friendly Design: Cartridges use 80% less plastic compared to competitors.
• Safe Materials: Made with NSF‑grade materials, dermatologically safe for all skin types.
• Easy Installation: Fits standard showers without complex setup.

📊 Market Position

• Founded: 2020s, headquartered in India.
• Category: Health & personal care, water wellness.
• USP: First Indian brand to combine scientific water filtration with beauty care.
• Target Audience: Urban households, wellness enthusiasts, and individuals facing hair/skin issues due to water quality.
• Customer Feedback: Over 82% of users recommend Care Dale to friends and family.

🏆 Why Care Dale Stands Out

• Unique Focus: Tackles water quality as the root cause of hair and skin problems.
• Science‑Backed: Products are tested and certified for safety.
• Sustainability: Eco‑friendly cartridges reduce environmental impact.
• Consumer Education: Campaigns like #KnowYourWater raise awareness about hidden water dangers.

✨ Conclusion

Care Dale, founded by Roshni Kar and Duhita Wani, is more than a personal care brand—it’s a movement to make water safer, healthier, and kinder to people and the planet. By addressing the root cause of hair and skin damage, Care Dale empowers consumers to embrace wellness through science and sustainability.

With its innovative products and strong educational focus, Care Dale is poised to become a household name in India’s wellness industry, proving that real beauty begins with safe water.