Founded in 2018 by Vijay Katta, Omay Foods is an award-winning healthy snacks brand that set out to change the way India munches. The idea was born from a simple observation: while urban consumers are constantly on the move, their snack options were often either unhealthy or lacked variety. Vijay wanted to create a brand that offered guilt-free, tasty, and convenient snacks that people could enjoy anytime, anywhere.

Join the Conversation – Live on YouTube

The Roasting Revolution

What makes Omay Foods unique is its use of Roasting, an old indigenous cooking method. Instead of frying, Omay roasts its snacks, making them 100% oil-free while retaining flavor and crunch. This traditional yet innovative approach ensures that every bite is both nutritious and delicious.

The Product Range

Omay Foods offers a wide catalog of snacks designed for modern lifestyles:

• Trail Mixes – Nutritious blends of seeds, nuts, and dried fruits.
• Indian Savoury Snacks – Classic flavors reimagined in a healthier way.
• On-the-Go Packs – Easy to carry, perfect for mid-day cravings.

With 22 unique snacks across 50+ SKUs, Omay has something for everyone — from fitness enthusiasts to office-goers looking for a quick bite.

Growth & Achievements

In just three years, Omay Foods has shipped over 25,00,000 units, proving that healthy snacking is more than just a trend — it’s a lifestyle.

Key milestones include:

• Featured in “Top 50 Indian Startups to Consider for Funding in 2020” by TimesNext.
• Awarded “Most Promising Startup for 2020” by the Indian Achievers Forum.
• Successful partnerships with Cure.fit, Mondelez India, Saint Gobain, Zomato Food, and other top businesses.
• Presence across leading gourmet and specialty food stores in India.
• Expansion into international markets, with availability now in the UK.

Mission & Impact

Omay Foods caters primarily to urban audiences who want snacks that are both tasty and healthy. By offering oil-free, toxin-free, and nutrient-rich alternatives, the brand is helping consumers make better food choices without compromising on flavor.

Its mission is clear: to make healthy snacking effortless, enjoyable, and accessible to all.

The Founder’s Vision

Vijay Katta envisioned Omay Foods as more than just a snack brand. For him, it’s about creating a movement towards mindful eating. By blending traditional cooking methods with modern packaging and distribution, he has built a brand that resonates with health-conscious consumers across India and beyond.

Conclusion

The story of Omay Foods is a testament to how innovation rooted in tradition can create powerful change. From roasting techniques to trail mixes, the brand has redefined snacking for modern India.

With strong growth, national recognition, and international expansion, Omay Foods is not just a snack company — it’s a healthy lifestyle brand that continues to inspire people to munch better, live better, and enjoy every bite guilt-free.

Omay Foods: Because healthy snacking should be as easy as it is delicious.